/ who we help
Abraca-data:
Like magic for marketers
Okay, it’s not exactly magic, but better insights do lead to smarter, more effective marketing strategies. Use on-time buyer feedback to uncover your customers’ priorities, refine messaging, and build marketing campaigns with the highest confidence (and even higher ROI).
/ highlights for marketers
Marketing That Truly Connects
Go beyond clicks and opens. Use real feedback to build smarter campaigns, better retargeting, and messaging that truly resonates.
Create Smarter, More Agile Campaigns
Use feedback from verified customers to craft hyper-targeted campaigns that resonate. Stay ahead of trends and adapt instantly to shifting customer needs for maximum impact.
Boost Retargeting Success
Uncover why shoppers left without buying and what will bring them back. Use on-time feedback to craft high-converting retargeted ads that re-engage visitors and drive more completed purchases.
Really “Get” Your Audience
Numbers tell part of the story—customer feedback fills in the gaps. Combine quantitative data with qualitative shopper insights to truly understand your audience and tailor your marketing for maximum impact.
Funko Sees a 67% Increase in Site Visitors
Increasing NPS by 10 Points in One Year
Customer-driven insights and action contributed to a 67% increase in site visitors on Funko.com since signing up with Bizrate Insights, and a 10-point increase in NPS in one year.
Making Holiday Sales Really POP!
Holiday bundle sales increased from 1,000 bundles to 3,000 bundles after incorporating customer feedback.
“I would recommend Bizrate Insights as a straightforward and powerful tool for uncovering unknown issues, validating internal beliefs, and elevating the voice of your customers to affect change and improve."
Stephen Bury, Senior Director of Marketing at Funko
/ marketing testimonials
Target Better. Adapt Faster. Win More.
Expand Customer Profiles for Personalization
Enrich customer insights by appending custom data for a more complete profile.
Capture and analyze shifts in customer sentiment before and after site, checkout, or CX changes.
Quickly identify friction points or improvements resulting from everything from small tweaks to transformative shits.
Leverage direct customer comments and quantitative metrics to optimize future decisions and enhance overall user experience.
Evaluate the impact of new features, offers, or site design.
/ resources for marketers
Relevant resources
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GuidesBlogHow to Build a Retail Voice of Customer Analysis Insights Calendar
Discover how to bridge the gap between raw data and actionable strategy through human-led VoC analysis, identifying the root causes that automation misses.
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GuidesBlogCause Marketing: The Business Benefits of Partnering With Nonprofits
Updated 4/20/2026 For a PDF download version of this report: Download Now The Win-Win Potential of Ecommerce and Nonprofit...
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BlogNPS vs. CSAT: What’s The Difference?
Explore the "sisters, not twins" relationship of NPS vs CSAT and learn how to use these complementary metrics to bridge the gap between transactional satisfaction and long-term brand loyalty.
Get the Details
/ make marketing magic
Your next best campaign starts here
Get the on-time feedback you need to fine-tune messaging, retarget with confidence, and stay ahead of shifting trends. Start collecting verified insights today and create more targeted campaigns and marketing that truly lands.