Does free shipping still matter? (part 1 of 5)
Not too long ago, it was difficult to find an online business that offered free shipping. Now, the tables have turned, and free shipping isn’t just the norm – it’s almost an expectation.
Given these changes, how does free shipping factor into purchase decisions? How have customer expectations changed? We surveyed over two thousand people to find out.
Check back tomorrow and throughout the week to learn about what’s changed and what’s stayed the same.