BizRate Research’s 2009 Circle of Excellence winners are announced!

by Hayley Silver •

BizRate® Research Recognizes the Very Best Online Retailers
— Leading Consumer Feedback Network Announces the BizRate Circle of Excellence Awards for 2009

LOS ANGELES – September 22, 2009 – BizRate® Research, a leading consumer feedback network, announced today the winners of its tenth annual BizRate® Circle of Excellence.   The award recognizes the top performing online retailers that provided outstanding customer experiences throughout the year, as rated by their customers.

The strict criteria set by BizRate® Research evaluates customer satisfaction at each of the over 5,000 retailers within the BizRate Network.  Online stores earning the prestigious Circle of Excellence award were rated by their buyers at a significantly higher level* than the Network average across seven key satisfaction metrics:

Circle of Excellence Satisfaction Metrics

  • Overall Satisfaction at the Point of Sale
  • Product Selection
  • Ease of Finding what the customer is looking for
  • Repurchase Intent after order receipt
  • Product Met Expectations after order receipt
  • On-time Delivery
  • Customer Support

This year, 167 online retailers earned the coveted Circle of Excellence Award in recognition for their stellar customer experiences, as rated by their own customers between August 2008 and July 2009. Of this group of winners, 40 received the highest honor: the Platinum Award. The Platinum Circle of Excellence is awarded to retailers that achieved a score of at least 9.0 in all seven key satisfaction metrics named above.

For many online retailers, the BizRate Research platform and tools have become critical to their success in engendering customer loyalty. Powerhouses such as Crutchfield and Tower Hobbies, who have held the Circle of Excellence title for ten consecutive years, find the feedback platform essential in maintaining superior customer service and gaining consumer insights.

“We are very proud to be recognized by BizRate for our tenth consecutive year of service excellence,” says Bill Crutchfield, CEO of Crutchfield. “As they recognize us, we must recognize them. BizRate Research has been an invaluable partner of ours. Their sophisticated tools allow Crutchfield to deliver unsurpassed customer satisfaction to all who shop our website.”

The BizRate Circle of Excellence celebrates its 10th anniversary this year, making this year’s announcement an especially memorable one. “Back in 1999, we launched the Circle of Excellence to allow the very best retailers to earn special recognition for their exceptional performance in the area of customer service. At that same time, we also believed that the Circle of Excellence denomination would empower online consumers by highlighting retailers with whom they should feel extremely confident about shopping.” said Bill Glass, President of Shopzilla, Inc., the parent company for “Since its inception, the importance of the Circle of Excellence has continued to grow, and today it is truly the hallmark of customer satisfaction success in online retail. After ten years, we are more committed than ever to providing retailers with the invaluable ability to listen to and understand their customers’ needs via our point-of-sale feedback platform. Furthermore, we are thrilled to offer them the opportunity to be recognized for their superior performance in delivering on those customer needs as Circle of Excellence winners.”

Congratulations to the Circle of Excellence Platinum award recipients for 2009:

4 All Memory
Abacus Private Store
Build-A-Bear Workshop
Adagio Teas
Café Britt
American Muscle
CD Universe
Fox Creek Leather
The Birdsafe Store
Anna’s Incense
Cheryl & Co.
Jo Malone
The Perfume Spot
B&H Photo-Video-Pro Audio
La Mer
Baby Super Mall
Community Coffee
MAC pro
Condom Depot
Memory Giant
Tillamook Country Smoker
Bobbi Brown Cosmetics
Name Brand Golf Shirts Direct
Titanium Kay
One Small Child

Congratulations to all Circle of Excellence award recipients for 2009:
1A Auto Parts
2nd Story Software, Inc.
Janie and Jack
A Main Hobbies
Courtneys Candles & Creations
Jimmy Beans Wool
A Southern Season
CPO Milwaukee
Knitting Warehouse
Safety Glasses USA, Inc.
A.T. Cross
Crucial Technology
LD Products
San Marco Coffee
ABC Vacuum Warehouse
Legacy Motors Diecast Cars
Dar-us-salam publications
Leisure Pro Divers Emporium
Data Memory Systems inc.
Advantage Supplements
LONDONS Bathecary
All Star Health
Dave and Adam’s Card World
Mack’s Prairie Wings
Steven Singer Jewelers
American Musical Supply
Discount AC parts
Madame Madeline
Supplies guys
Annie’s Charm Closet
Mardi Gras Outlet
Switch Hits Switchplates
Appliance Parts
DVD empire
MemoryTen, Inc
Austin Kayak
Easy Appliance Parts
The Blue Rooster Company
The Cover Store
Fairytale Brownies
Ministry Ideaz
The GPS Store, Inc.
Bath and Body Works
Moolka Toys
The Kershaw Store
NorthShore Care Supply
The Vermont Teddy Bear Co.
Best Price Nutrition
Tower Hobbies
Blackhole boards
Footwear etc.
Blue Nile
Origins Natural Resources
Undercover Condoms
Overland Sheepskin Co.
Bumble and bumble
Green Mountain Coffee Roasters
Your Electronic Warehouse
Carrot Ink
PetSolutions, Inc.
Planet Shoes

About BizRate® Research:

BizRate Research assists retailers in listening to their customers and starts a dialogue between retailers and customers with the end goal of growing consumer loyalty to the retailer.  BizRate Research provides tools and reports to over 5,000 retailers to enlighten them about the customer experience and make them aware of the “why” in what consumers think and do. For over 10 years, BizRate’s consumer feedback and ratings platform amplifies the consumers’ voice in a way that is fast and measurable, resulting in insights, action, and consumer loyalty. For more information on our buyer and abandonment survey and reporting products, please contact us at BizRate Research is a division of Shopzilla, Inc.

About Shopzilla, Inc.:

Shopzilla, Inc. is one of the largest and most comprehensive online shopping networks on the web. Through its leading comparison shopping sites,® and®, Shopzilla helps shoppers find the best value for virtually anything they want to buy from thousands of online retailers.  Based in Los Angeles, Shopzilla operates sites in the U.S., U.K., France and Germany.

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