Congratulations to the 2016 Bizrate® Circle of Excellence® Award winners

This annual award recognizes those online retailers that have provided excellent online customer experiences as rated by their own customers. This year, only 208 online retailers received this award, representing 5.8% of all retailers within the Bizrate Insights North American Retailer Network.

To help you promote this accomplishment, you can now proudly display the Bizrate Circle of Excellence award on your site and in marketing materials.

Included below are the following:

Bizrate Circle of Excellence Award Code for Website and Electronic Usage

Place any of the following award codes on your website, in footers, navigation, shopping cart and checkout to build customer confidence by highlighting your achievement in customer satisfaction excellence. The award images (as shown below) link back to your store ratings page on, allowing consumers to verify your award and read reviews.

Please note that beginning this year, the medal code has been updated. Now, you can choose from one of 4 sizes shown below. In addition, this new code is dynamically generated so you won’t need to make updates for future wins – just choose your code, enter your [MID] and [Merchant Name] and updates will be automatic with future wins. If you do not know your MID, then you can retrieve it here.

Large Vertical Circle of Excellence Award (70 x 100)

COE 2016 gold-70x100

Medium Vertical Circle of Excellence Award (65 x 90)

COE 2016 gold-65x90

Small Vertical Circle of Excellence Award (60 x 85)

COE 2016 gold-60x85

Horizontal Circle of Excellence Award (97 x 56)

COE 2016 goldHoriz-97x56


Bizrate Circle of Excellence Media Kit & High Resolution Graphics

  1. Circle of Excellence Awards – high resolution graphics to use in your communications and promotions, across any medium you wish.
  2. Circle of Excellence Marketing Guidelines – includes standards for correct award usage on all internal and external company communications, as well as marketing tips, guidelines for promotion and more.

Please click here to download a zip file of these items: 2016-Media-Kit-and-Awards.


Bizrate Store Ratings Page

We have also added the 2016 Bizrate Circle of Excellence award to your Store Ratings page where shoppers can view your customer satisfaction performance ratings and reviews.–[MID].html

Please Note: You must replace [MID], including brackets [], with your Bizrate Merchant ID for the link to function.

If you have forgotten your Bizrate Merchant ID, then please visit the Shopzilla Business Services pages for assistance at, then log in and view the bottom of the home page for your unique Merchant ID.


On behalf of the Bizrate Insights Team, we commend you on your accomplishment.

Welcome to the 2016 Circle!

Please contact us if you have any questions.